42 Sports, powered by TheAppLabb, launches for Super Bowl with thousands of dollars’ worth of prizes to give away

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42 Sports, powered by TheAppLabb, launches for Super Bowl with thousands of dollars’ worth of prizes to give away

New sports app, 42 Sports, powered by TheAppLabb, launches for Super Bowl with thousands of dollars’ worth of prizes to give away

First set of users will compete to win prizes in the app’s Super Bowl Social Competition

TORONTO, ON (January 27, 2015) – 42 Sports, the mobile app that allows sports fans to interact directly with athletes, sports experts and other fans on a game-by-game basis in a highly engaging manner, has soft launched for the Super Bowl and will be giving away thousands in prizes.

The app is the first product launched by Social Capital Ventures Inc., a company dedicated to creating more engaging online platforms by utilizing people’s social power.

“42 Sports provides on-the-go and second screen convenience. 53% of devoted sports fans use a tablet or smartphone to access online sports content while watching sports on TV and 25% of casual sports fans do the same, with those numbers growing every year,” 42 Sports’ Chief Product Officer, Tania Hew, stated. “We cater to that market and have added many features designed to keep them engaged before, during and after games.”

The app provides real-time interaction with sports experts through post threads and a video feed. There is also built-in gamification through polls, quizzes, a points system, leaderboards, digital rewards and real-world rewards per game. This gamification will be brought into play for its Super Bowl Social Competition. To promote its soft launch, 42 Sports will be giving away thousands of dollars in prizes to the top three users with the most points in-app for the Super Bowl game. Other prizes will also be awarded. To enter, users simply have to download the free app, sign up and start using it. The experts for the Super Bowl game include a current CFL player, a CFL coach and a known sports radio & television personality.

“The name 42 Sports was inspired by the jersey number of the late great Jackie Robinson, one of my idols. In the same way that Jackie Robinson broke new ground, so do we aim to break new ground with our app,” said CEO & Founder, Marc Schwalb.

The app is available on iOS and Android. The Super Bowl Social Competition runs from January 19 to February 8.

About 42 Sports

42 Sports is a mobile app that allows sports fans to interact directly with athletes, sports experts and other fans on a game-by-game basis, in a highly engaging manner. The product is the first to be released by Social Capital Ventures, a company started in 2014 by Marc Schwalb and Tania Hew. 42 Sports is based in Toronto, Ontario. For more information, please visit the 42 Sports website at http://www.42sportsapp.com or the Social Capital Ventures website at http://www.scapitalventures.com.

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TheAppLabb launches the nextMEDIA mobile app!

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TheAppLabb launches the nextMEDIA mobile app!

TheAppLabb team is excited to be a Mobile Partner & Sponsor for the upcoming nextMEDIA 2013 on Dec 03 at The Carlu! nextMedia connects entrepreneurs to business opportunities in the digital media industry.

By offering a series of conferences, programs and a digital publication, the event helps executives to navigate the changes digital technologies are leading within the media industry and connect to opportunities.

The event makes everything possible with a room full of the key digital players in the content and advertising industries, gathering to be inspired by new ideas and innovations. In addition, it unites professionals and companies actively involved in the digital content creation and monetization landscape, to meet and do business across all revenue factors – advertising and marketing, sponsorship and product placement, brand integration and much more.

TheAppLabb highly values the partnership with nextMEDIA. And to extend the support our team will be present at the event with a booth at nextMedia. And to get started and to enhance the nextMedia event experience, you can download the event app to:

  • View Schedule
  • Read about each session
  • Get to know the speakers and attendees
  • Registrer
  • Social Media Integration
  • Subscribe to the Mailing List
  • Get the latest updates through notifications
  • Offline content

And much more… Come join the event and visit our booth!

Registration, speaking sessions & networking breaks: from 8 AM to 5 PM.
The Digi Awards: from 7 PM to 9 PM.

nextMEDIA’s Content & Marketing Summit
December 3rd, 2013
The Carlu (444 Yonge St, Toronto)[/vc_column_text][/vc_column][/vc_row]

The Gluten-Free Expo Mobile App

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The Gluten-Free Expo Mobile App

The Gluten-Free Expo is Canada’s largest gluten free event. Toronto’s Expo was a two day event (Sept. 14 & 15 at the Metro Toronto Convention Centre) with 100′s of gluten free products being sampled and sold, with leading experts presenting live on stage.

Save, Learn, and Connect with the Gluten-Free Expo App! The Gluten-Free Expo’s Free Mobile App was a great way to learn about new products, gain savings, and interact with thousands of consumers, retailers, wholesalers and food bloggers.

The App built by TheAppLabb saved the time and efforts of the event organizers and exhibitors by reducing a significant amount of the printing costs of brochures, folders & flyers. Check the event’s schedule, location, go through an extensive list of exhibitors, find the event’s deals and purchase the tickets in advance, all at your fingertips!

Stay tuned! The Gluten-Free Expo will also be taking place in Vancouver (Jan 24 & 25, 2014 at the PNS, Forum Building) and in Calgary (March 29th & 30th).

  • Sampling and purchasing from over 100 exhibitors
  • Free presentations on gluten free living & cooking
  • Coupons for future purchases after the show
  • Access to hard-to-find products


Visit Gluten Free Expo Website: http://glutenfreeexpo.ca[/vc_column_text][/vc_column][/vc_row]

TheAppLabb is the official Banff World Media Festival Mobile App Partner

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TheAppLabb is the official Banff World Media Festival Mobile App Partner

For over 30 years the Banff World Media Festival has brought together executives from across the media world to the Canadian Rockies for an event like no other. The Festival began as an intimate space where unparalleled access and cutting-edge insight could combine to forge relationships, launch new business and aid the ambitious members of a dynamic industry in reaching their goals.

More than thirty years later, the industry has changed, but the aims remain the same. Attending are over 150 Development Executives and a wide-ranging cross-section of television and digital media professionals from around the world, BANFF is the ideal place to make new contacts, find production partners and green-light new projects. Banff features a special program focusing on new technologies reshaping the way media is created, distributed and consumed today. TheAppLabb is proud to be the mobile app developer for Banff World Media Festival 2013.

Use the mobile app to check the schedule of the event, see who is speaking & attending, connect to other app users, get news updates pertaining to the event, watch videos and see the latest photos. Use the app and see who else is at the event and connect with them through .CONNECT. Really interact with all aspects of the Banff conference. Download the app to see just how the Banff app connects you to the event and all the participants. Try it out to see how TheAppLabb can elevate your event experience.[/vc_column_text][/vc_column][/vc_row]

TheAppLabb launches the International Fashion Festival 2013 Official Mobile App

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TheAppLabb launches the International Fashion Festival 2013 Official Mobile App

TheAppLabb has entered the fashion world with spotlight on it’s latest app for the International Fashion Festival 2013. IFFT is a fashion multicultural show that unifies the traditional and modern aspects of international fashion, lifestyle and entertainment. The line up includes 100+ models, renowned designers & performers from around the world. TheAppLabb is proud to be the official mobile app development partner for the event.

The IFFT 2013 takes place from May 24th to the 26th and you don’t have to miss any bit of the excitement with the IFFT 2013 Mobile App, on your fingertips.

The App provides schedule for all the events & parties, featured designers, models, celebrities along with the latest news & updates. Fans get the opportunity to get social, interact and share the sizzling collections on the ramp walk. The organizers are extremely thrilled to find a way to quickly update & inform the attendees as well as promote the event through engaging their fans.

We at TheAppLabb are not missing any part of the action, we are running “The AppLabb Top App User Contest” to encourage more users to use the app. The app simply allows users to collect points as they like, follow, comment and share on the IFFT App and the “Top User” with the most points by Sunday 4 PM wins “One Night of Luxury Stay” at the Radisson Plaza Mississauga along with many other exciting prizes. Feel free to try out the app yourself.

Come visit our booth on Sunday, May 26th, from 12pm to 6pm!

 We hope to see you there!

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TheAppLabb is the official Mobile App partner of the Ontario’s Liberal Party 2013 Leadership Convention – candidate, Gerard Kennedy

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TheAppLabb is the official Mobile App partner of the Ontario’s Liberal Party 2013 Leadership Convention – candidate, Gerard Kennedy

 

TheAppLabb has launched its first app of 2013! We are proud to announce that our Toronto mobile app development company is the official Mobile App partner of the Ontario’s Liberal Party 2013 Leadership Convention – candidate, Gerard Kennedy.

The Ontario Liberal Party will choose a new leader and Premier of Ontario this weekend, at the Party’s Leadership Convention, which will take place at Maple Leaf Gardens in downtown Toronto. The Mobile App will be of extreme importance to the event’s participants, since it brings the latest event news & updates, event agenda, candidate’s stand on issues and social media engagement at their finger tips.

Stay tuned for a complete case study about this project on our blog, next week. Click here, to go to the Mobile App:  www.gk13.ca

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